THE BLOG

Mastering the Art of Public Speaking: A Guide for First-Time Speakers to Attract More Speaking Opportunities

Jan 07, 2024

Public speaking can be a daunting prospect for many, but it's an invaluable skill that can significantly contribute to the growth of your business. In this blog post, we'll share the valuable tips that Ashley Meadahl shared in the latest Zero Wasted Days Episode. If you’re looking to take the stage for the first time and leverage speaking engagements to enhance your business prospects this blog post is for you.

1. Define Your Unique Message:

Similar to crafting your social media presence, public speaking requires a clear and unique message. Just as you identify your secret sauce for Instagram stories, pinpoint what sets you apart in your speaking engagements. Define your messaging and ensure it resonates with your target audience.

2. Focus on Tangible Takeaways:

Whether you're speaking on stage, a podcast, or social media, always consider the value you're providing to your audience. Shift your mindset from self-promotion to delivering actionable takeaways. What will your audience learn? What can they implement immediately? Plan two to three clear takeaways to make your message impactful.

3. Have a Clear Call to Action:

Don't leave your audience hanging. Like a social media post, include a call to action in your speaking engagements. Guide your listeners on the next steps they can take, ensuring they have a clear path to follow after hearing your message.

4. Leverage Social Media Presence:

Utilize social media, particularly Instagram, as a powerful tool to enhance your visibility. Even if you don't have a polished speaker video or past experience, direct people to your Instagram stories. Showcase your authenticity, connect with your community, and provide a glimpse into your behind-the-scenes activities.

5. Connect with Your Community:

Create an ongoing connection with your community by consistently showing up and sharing on a personal level. Share personal anecdotes, interests, and even ongoing jokes that help your audience feel a part of your journey. This connectedness goes a long way in building a loyal and engaged audience.

6. Start Small:

If the fear of speaking is holding you back, start small with your stories and approach it as a one-on-one conversation with a friend. Remember that your audience is watching your videos on their own, not in a group setting. This perspective can help alleviate video anxiety and make your communication more natural.

By incorporating these practical tips, aspiring speakers can not only conquer their fear of public speaking but also make a lasting impact on their audience. Remember, it's not just about delivering a good speech; it's about creating connections, providing value, and leaving a positive and memorable impression. So, take that first step onto the stage, and watch your business grow as you master the art of public speaking.